Bibi Smit is an expert artisan working with glass since 1988, with work including The Mauritshuis and Milan Design Biennale. We worked on a cohesive visual style to support her presence on local and international exhibitions without overriding the visual impact of the artwork.
We created a stylized version of melting glass, by depicting it as a fragile, thin line. This became the main visual component for the identity
The new visual style has resulted in a coherent presentation, making the process of designing new promotional materials smooth. This has increased recognizability, and both clients and galleries respond positively to the professionalism of her visual expressions.